More4 launched a brand new online pub quiz on March 20th, held in virtual pub The More4 Arms. The game will allow players to pit their knowledge against four of the channels most famous faces – Jon Snow, Tony Robinson, David Starkey and Kevin McCloud – at the presenter’s specialist subjects. All four will also be seen in The More4 Arms bar, where a pub blackboard promotes upcoming programmes and…

David Holroyd's independent British thriller WMD, produced by Netribution member Christine Hartland , is to receive its online world premiere on Daily Motion simultaneously to its screening at the Brighton CineCity Film Festival. It is part of a campaign to promote and sell the film which is utilising every digital option. "We are hoping that you, as someone who enjoys film and cares…

Remember, if you can, ten years ago. You connected to the web by rubbing two telephones together. The film world was a dark and mysterious place, illuminated only by the appearance of Jones and Joliffe's Guerilla Filmmakers Handbook, and Rodriquez's Rebel Without A Crew some three years before. For most outside the demilitarised zone of Soho, digital was just a watch that was not yet retro enou…

Apparently when YouTube's big content partners are offered the choice between pulling copyrighted content that a member has uploaded, or serving adverts on it, 90% of the time they choose to keep it up with adverts - ie they prefer to profit from that 'infringing' content than act against it. With this in mind, the AP news report MySpace has signed a deal with Viacom to let members repo…

From PR Rachel: Gordon, Tony and Boris lead CEO and celebrity support in new viral sensation supporting climate action  Shoot the Company are leading the way in green filmmaking with their new viral created to celebrate the anniversary of Together (www.together.com) – the UK’s biggest…

A new public art ‘mobile blogging' website - called the Big Art Mob - is now live. The site at www.channel4.com/bigartmob is designed to build a web-based resource and community ahead of next year's Big Art Project television series on Channel 4 and with a life well beyond the broadcast. [‘Mobile blogging' involves sending photos, text and other media direct f…

"Might we not prefer to build worlds that encourage those same values and skills we wish them to exercise in the real world?" Virtual worlds threaten 'values' Opening the Virtual World Forum in London, Lord Putnam, one of the architects of current British film policy and an Oscar winning producer, has talked of the dangers of companies creating immersive worlds aim…

"Inconvenient experiences don’t have Web-scale potential, and platforms which monetize the gigantic scale of the Web is the only way to compete with the control you’ve lost, the only way to reclaim value in the music* industry." (* publishing / software / film / media )   Yahoo's Music exec Ian Rogers this week gave a presentation to the music industr…

9 billion films were watched online in July 2007 in the US alone, according to the latest figures from comScore Networks. The figure is up from around 7 billion in March, with 134 million people each watching an average of 181 minutes of video during the month. Interestingly, just 27% of clips watched were through Google/YouTube, which nevertheless far outstripped its rivals - Yahoo nabbe…